Samsung’s Galaxy series found to be simpler than the iPhone
Apple’s iOS has often been heralded as simpler than other smartphone user interfaces. Fewer choices means a lower likelihood of mistakes and messing something up. A straightforward home screen with all your apps might mean less confusion than having widgets, app drawers and other things possibly confusing the user. By contrast, giving users a choice might be too confusing. Not everyone wants to be empowered by choice, at least when it comes to gadget interfaces.